Henry Jenkins - Fandom/Audience Participation
- Believes that fans play a key role in the media
- textual poaching, audiences taking a media product and remaking or reworking it to create their own meaning
- fans can be the distributors, when someone shares something, the original media expands
- Citizen Journalism, ordinary people create the news eg Arianda Grande Manchester bombing or Grenfell, where news companies aren't the one to share the news.
Useful:
- Shows audiences role in distributing the news - eg sharing an article on twitter/facebook/instagram/snapchat
- Create a community of fans of the newspaper - regular readers, regular contributors. show fandom through buying the paper -> circulation, profit
- citizen journalism is alive and well - youtube, social media enables people to make media (carry on to not useful)
Not Useful:
- fandom of news doesn't stand out from any other fandom - less so even, as the ability to create and textually poach is much less
- fandom is very much youth driven - so it excludes a whole demographic and is therefore less useful in understanding news
- However, still big corporations who have this monopoly
Bandura - Media Effects
- Hypodermic syringe model
- immediate reaction, where if you see an advert for something for example, then you instantly want that product
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Tuesday, March 3, 2020
Tuesday, February 25, 2020
Monday, February 24, 2020
Theorists
Paper 1:
- News Q1 (Named Theory)
- News Q4
Paper 2:
- TV Drama Q, (30 Marks) LIAR
Representation
Stuart Hall - Representation (N+TV)
Ideas that representation of meaning through language, with language defined in its broadcast sense as a system of signs
David Gauntlett - Identity (N+TV)
The idea that the media provide us with tools or resources that we use to construct our identities
Van Zoonen - Feminist Theory (Patriarchy)
idea that gender is constructed through discourse, and that its meaning varies according to cultural and historical context
bell hooks - Feminist Theory (Power) (N+TV)
idea that feminism is a struggle to end sexist/patriarchal oppression and the ideology of domination
Judith Butler - Gender Performativity (N+TV)
idea that identity is performatively constructed by the very expressions that are said to be its results
Paul Gilroy - Ethnicity and Post-Colonial
idea that colonial discourses continue to inform contemporary attitudes to race and ethnicity, in the postcolonial era
Audience
Albert Bandura - Media Effects (N)
idea that the media can implant ideas in the mind of the audience directly.
George Gerbner - Cultivation (N)
idea that exposure to repeated patterns of representation over long periods of time can shape and influence the way on which people perceive the world around them
Stuart Hall - Reception (N+TV)
idea that the communication is a process involving encoding by producers and decoding by audiences
Henry Jenkins - Fandom (TV)
idea that fans are active participants in the construction and circulation of textual meanings
Clay Shirky - End of Audience (N+TV)
idea that the internet and digital technologies have had a profound effect on the relations between media and individuals
Language
Roland Barthes - Semiotics (N+TV)
idea that texts communicate their meanings through a process of significants
Todorov - Narratology (TV)
idea that all narratives share a basic structure that involves a movement from one state equilibrium to another
Steve Neale - Genre (N+TV)
idea that genres may be dominated by repetition, but are also marketed by difference, variation and change
Claude Levi-Strauss (N+TV)
idea that texts can best be understood through an examination of their underlying structure
Jean Baudrillard - Post Modernism (TV)
idea that in postmodern culture the boundaries between the real world and the world of the media have collapsed and that it is no longer possible to distinguish between reality and simulation.
Industry
Curran and Seaton - Power and Media (N+TV)
idea that the media is controlled by a small number of companies primarily driven by the logic of profit and power
Livingstone and Lunt - Regulation (N+TV)
idea that there is an underlying struggle in recent UK regulation policy between the need to further the interests of citizens
David Hesmondhalgh - Cultural Industries (N+TV)
idea that cultural industry companies try to minimise risk and maximise audiences through vertical and horizontal integration, and by formatting their cultural products (eg through the use of stars, genres and serials)
- News Q1 (Named Theory)
- News Q4
Paper 2:
- TV Drama Q, (30 Marks) LIAR
Representation
Stuart Hall - Representation (N+TV)
Ideas that representation of meaning through language, with language defined in its broadcast sense as a system of signs
David Gauntlett - Identity (N+TV)
The idea that the media provide us with tools or resources that we use to construct our identities
Van Zoonen - Feminist Theory (Patriarchy)
idea that gender is constructed through discourse, and that its meaning varies according to cultural and historical context
bell hooks - Feminist Theory (Power) (N+TV)
idea that feminism is a struggle to end sexist/patriarchal oppression and the ideology of domination
Judith Butler - Gender Performativity (N+TV)
idea that identity is performatively constructed by the very expressions that are said to be its results
Paul Gilroy - Ethnicity and Post-Colonial
idea that colonial discourses continue to inform contemporary attitudes to race and ethnicity, in the postcolonial era
Audience
Albert Bandura - Media Effects (N)
idea that the media can implant ideas in the mind of the audience directly.
George Gerbner - Cultivation (N)
idea that exposure to repeated patterns of representation over long periods of time can shape and influence the way on which people perceive the world around them
Stuart Hall - Reception (N+TV)
idea that the communication is a process involving encoding by producers and decoding by audiences
Henry Jenkins - Fandom (TV)
idea that fans are active participants in the construction and circulation of textual meanings
Clay Shirky - End of Audience (N+TV)
idea that the internet and digital technologies have had a profound effect on the relations between media and individuals
Language
Roland Barthes - Semiotics (N+TV)
idea that texts communicate their meanings through a process of significants
Todorov - Narratology (TV)
idea that all narratives share a basic structure that involves a movement from one state equilibrium to another
Steve Neale - Genre (N+TV)
idea that genres may be dominated by repetition, but are also marketed by difference, variation and change
Claude Levi-Strauss (N+TV)
idea that texts can best be understood through an examination of their underlying structure
Jean Baudrillard - Post Modernism (TV)
idea that in postmodern culture the boundaries between the real world and the world of the media have collapsed and that it is no longer possible to distinguish between reality and simulation.
Industry
Curran and Seaton - Power and Media (N+TV)
idea that the media is controlled by a small number of companies primarily driven by the logic of profit and power
Livingstone and Lunt - Regulation (N+TV)
idea that there is an underlying struggle in recent UK regulation policy between the need to further the interests of citizens
David Hesmondhalgh - Cultural Industries (N+TV)
idea that cultural industry companies try to minimise risk and maximise audiences through vertical and horizontal integration, and by formatting their cultural products (eg through the use of stars, genres and serials)
Thursday, February 20, 2020
Friday, February 14, 2020
Wednesday, February 5, 2020
Wednesday, January 29, 2020
Deutschland 83
Ep 1 - Quantum Jump
Oct 2015/Jan 2016 Channel 4
Targets older gen through sponsorship with Lexus
Targets younger gen through action and also young main character
Binary oppositions using Levi-Strauss established from the opening eg East v West, Soldier v Spy
Genre - Cold War spy thriller set in 1983 (Period Drama)
Early action sequences (Barthes proairetic code)
Personal identity with young central protagonist - elements of naivety (facial expressions)
Iconic 80s signifiers - Ronald Reagan, ex US president voice over and Frankie Goes To Hollywood
‘Two Tribes’ (song/music video that mocks the ‘cold war’ - reading/context dependant on cultural capital)
Action sequences as USP, high production values.
Educated ABC1 demographic
Action sequences as USP, high production values.
Educated ABC1 demographic
80s reference points
Spy thriller but also hybrid coming of age drama - see Steve Neale repetition and difference theory. Fast paced action thriller
We identify with Moritz Stamm/Martin Rauch
Using Barthes, its full of 80s cultural signifiers as with Stranger Things within a postmodern context
Its a medium/high production value drama
High production values, intended to be a culturally relevant German Export
Article links with prestige of German Expressionist Cinema
East German Socialst ideology almost seen as aspirational through the character of Martin Rauch but then reverts to stereotype.
Using Gauntlett D83 oscillates between diversity encoding at times a singular, straightforward east/west identity
Premiered at the Berlin FIlm Festival, globally distributed
Critical success - not least for its fashion and 80s soundtrack
Commercial success - highest rated subtitled drama in UK, but flopped in Germany
Creates by a husband and wife team Anna and Jorg Winger
Reagan’s ‘Evil Empire’s speech references the 80s nuclear threat and East v West symbolism through the then Berlin Wall
Sundance TV and RTL TV German/American co-production
Sundance are US pay TV channel owned by AMC
RTL largest free to air TV channel in Germany
June 2015 Sundance TV premiere - first german language series to air on any US network, then germany in 2015 and UK in 2016
Spy thriller but also hybrid coming of age drama - see Steve Neale repetition and difference theory. Fast paced action thriller
We identify with Moritz Stamm/Martin Rauch
Using Barthes, its full of 80s cultural signifiers as with Stranger Things within a postmodern context
Its a medium/high production value drama
High production values, intended to be a culturally relevant German Export
Article links with prestige of German Expressionist Cinema
East German Socialst ideology almost seen as aspirational through the character of Martin Rauch but then reverts to stereotype.
Using Gauntlett D83 oscillates between diversity encoding at times a singular, straightforward east/west identity
Premiered at the Berlin FIlm Festival, globally distributed
Critical success - not least for its fashion and 80s soundtrack
Commercial success - highest rated subtitled drama in UK, but flopped in Germany
Creates by a husband and wife team Anna and Jorg Winger
Reagan’s ‘Evil Empire’s speech references the 80s nuclear threat and East v West symbolism through the then Berlin Wall
Sundance TV and RTL TV German/American co-production
Sundance are US pay TV channel owned by AMC
RTL largest free to air TV channel in Germany
June 2015 Sundance TV premiere - first german language series to air on any US network, then germany in 2015 and UK in 2016
Monday, January 27, 2020
Scene by Scene Representation
https://docs.google.com/document/d/e/2PACX-1vRkamY6U-Xc8iF4zy1YsL9eXyKrh2VUNNb9_g63vEw7QQKR683nVtdXsT3bkwOuVaUq2_OgZhw153x1/pub
Friday, January 24, 2020
Stranger Things Essay - 519 Words
Throughout Stranger Things Season 1 episode 1, social groups of vast variety are portrayed, especially in the last few scenes. For example, Mike, Dustin and Lucas are out searching for Will, where they are having a conversation regarding the supernatural and other topics, commonly considered geeky subjects. Therefore, the key social group that are represented in this scene are nerds which are shown by the boys discussing the supernatural. Thinks interlinks to other significant films, such as ET, which is demonstrated by the boys cruising around on their choppers and using torches out in the woods, along with the final shot of the boys discovery of Eleven. The way in which the media demonstrates realism within the scene. In addition, the boys only have each other to tackle society in Hawkins, showing their reliability on one another. This means that in the scene when the boys are searching for Will, they share a passion and love for Will and sympathy for Will’s disappearance.
In the next scene, the story reverts to Nancy studying and Steve interrupting via sneaking/climbing into her room to share his feelings towards her. Nancy and Steve are the sole focus of this scene with their social group being teenagers, and this story is a side narrative of episode 1 to distract the focus of the main story. Furthermore, the relationship between the two characters plays a significant role in how the episode finishes. This representation of ‘love’ is shown through part of the scene. The fact that Nancy switches her focus back to her revision shows the power Nancy has and therefore, this changes our entire opinion of Nancy. The social group of ‘teenagers’ that’s focused on in this scene indicates that teenagers have a lot of drama around love and relationships.
As this sequence enravels, the story leads to the Byers’ household in which Jonathan and Joyce are reminiscing about Will being in their lives. The social group that is analysed in this scene is love, family and absent fathers. Initially, family love is presented through the characters emotions, and the fact that they're very close to one another shows the affection that the characters have. Also, Jonathan has to step up and look after Joyce and Will as the father figure, where he cooks and cares for the house whilst Joyce works. Therefore, due to being in this situation, Jonathan is trying to break his characters stereotype of being the weird, quiet kid to the man of the house in Joyce’s time of need.
In the final scene when the boys discover Eleven, the social group highlighted is geeks, previously stated, and the genre is described as Sci-Fi and the supernatural. These genres correlates throughout all intertextual references to ET, and other films such as The Goonies . This refers to the scenes in ET where the children find the alien in the woods. This reference within Stranger Things is shown at 2 scenes within the first episode; one where Dustin, Lucas and Mike are cycling on rainy, dark woods on their choppers, and secondly, with the discovery of Eleven to the boys.
Thursday, January 16, 2020
Tuesday, November 26, 2019
Wednesday, October 23, 2019
Tuesday, October 22, 2019
Thursday, October 17, 2019
DIRT 2
Identify a strength or strengths in your assessment:
depth of demographics
What are the areas you need to improve?
Ideologies
What will you do to improve in your next assessment? Any particular areas or study skills?
|
Friday, September 6, 2019
Context
Politics
- After David Cameron resigned from MP on 24th June 2016 after a vote in a referendum to leave the EU , Theresa May followed as MP and continued as MP until 7th June
- The last General Election was 8th June 2017 between Theresa May and Boris Johnson with the Conservative Party winning the election.
- Corbyn decided to follow the path in the Labour Party after Ed Miliband resigned after their defeat in the 2015 general election. After becoming leader of the Labour Party, he delivered many conferences and speeches to argue his opinions that he believed lacked in his local newspaper, the Islington Tribune.
Royals
- 9 April 2005: Charles and Camilla Parker Bowles at Windsor Guildhall
29 April 2011: Prince William and Catherine Middleton at Westminster Abbey
19 May 2018: Prince Harry and Meghan Markle at Windsor Castle
12 October 2018: Princess Eugenie and Jack Brooksbank at Windsor Castle
- Queen's 90th: The Queen visited the Royal Mail Windsor Delivery office to mark the 500th anniversary of the postal service. She took a walkabout of 6.3km in Windsor with the Duke of Edinburgh. ITV aired a celebration.
- Babies:
- Corbyn decided to follow the path in the Labour Party after Ed Miliband resigned after their defeat in the 2015 general election. After becoming leader of the Labour Party, he delivered many conferences and speeches to argue his opinions that he believed lacked in his local newspaper, the Islington Tribune.
Royals
- 9 April 2005: Charles and Camilla Parker Bowles at Windsor Guildhall
29 April 2011: Prince William and Catherine Middleton at Westminster Abbey
19 May 2018: Prince Harry and Meghan Markle at Windsor Castle
12 October 2018: Princess Eugenie and Jack Brooksbank at Windsor Castle
- Queen's 90th: The Queen visited the Royal Mail Windsor Delivery office to mark the 500th anniversary of the postal service. She took a walkabout of 6.3km in Windsor with the Duke of Edinburgh. ITV aired a celebration.
- Babies:
Terrorism and Hatred
On 28th March 2017, hundred of people gathered on Westminster Bridge to pay respects to 4 people who were killed in a terror attack in central London.
On 19th June 2017, Police in Manchester and London registered surges in Anti Muslim hate crime in the aftermaths of the Manchester Arena bombing and London bridge attack.
Syrian War
The Syrian Civil War has been going on since 15 March 2011 and is still going on. The conflict is regarded towards the Ba'ath government and forces who want the government gone. Many presidents and British MPs have discussed the issue with the war and ways to prevent the many deaths and refugees that have increased since the war began so long ago.
Specific UK Issues
- Brexit was first talked about and voted for through a referendum on 23rd June 2016 where 51.9% of citizens voted to leave. On Friday 24th May 2019, Theresa May resigned from being MP after being MP for nearly 3 years. When she entered 10 Downing Street, she made 2 main goals clear; to hell more 'ordinary working-class families' in general life and to deliver Brexit that British people voted for.
- Grenfell Tower: in the early hours of the morning on 14 June 2017, a fire broke out in the kitchen of a 4th floor flat at the 23 storey tower block in West London. the fire quickly spread across the entire tower where 72 people lost their lives. One reason the tower fire spread so quick is that the building is partly made out of flammable materials, including a polymer foam.
- Windrush: This Scandal is a political scandal concerning people who were wrongly detained, denied legal rights, threatened with deportation.
- NHS: During 2016, many junior doctors forced strikes throughout London where thousands of appointments were forced to be cancelled due to the 'significant' impact on the healthcare provision, according to the junior doctors.
- Charlie Gard: Charlie Gard is an infant from London, born with MDDS (a rare genetic disorder). This became a huge story after how the only medical cure for this was to fly to USA to have surgery, as they said they can perform the surgery, which Charlie's family was happy to do, but NHS said they shouldn't take him on a plane due to health reasons.
Cultural Trends
- Films: More recent films have been lacking originality due to many methods of film production already have being done, so creating a new formula is harder to do. Currently, remakes are a popular way of making a new film such as Lion King
- TV: Similar to films, TV series' are lacking originality due to the massive growth in production. So many series' are simply using the same formulas to previous seasons to re-create a new season with a cheap price to air.
- Music: Music genres are slowly being limited to 80's and 00's pop due to this being the majority of what people listen to. This is where many artists make their money, reasoning why the genre is most popular
- Video Games: With the increase in technologies within the recents years, the interest in video games has gained due to new game opportunities being allowed.
- Youtube: Youtube has slowly increased its viewership where daily viewers, uploads and amount of content has all increased, being free to post, watch and enjoy.
Tuesday, July 2, 2019
Tuesday, April 23, 2019
Music Videos
- Genre
- DRCAGES, Setting and Themes
- Camera Shots
- Editing
- Mise en Scene
Violence is straight forward shock is deliberate, suggesting we should be shocked/disgusted/outraged by the historical and contemporary persucution of blacks in America
Filled with Easter eggs
Hip hop but uses juxtaposition to distract viewers from the craziness
He is microcosm for America. It is not Glover doing the killing, it is America.
Jim Crow was a derogatory character created by a white man in 19th and 20th century. The character was played by a white man in blackface and designed to mock blacks and segregate them while providing entertainment for whites. Glover is commenting on racism in the minstrel era. He is acknowledging the dehumanising way black people are presented
Choir is a reference to 2015 Charleston, South Carolina massacre in which white Supremacist Dylann Roof opened fire in a black church.
- DRCAGES, Setting and Themes
- Camera Shots
- Editing
- Mise en Scene
Violence is straight forward shock is deliberate, suggesting we should be shocked/disgusted/outraged by the historical and contemporary persucution of blacks in America
Filled with Easter eggs
Hip hop but uses juxtaposition to distract viewers from the craziness
He is microcosm for America. It is not Glover doing the killing, it is America.
Jim Crow was a derogatory character created by a white man in 19th and 20th century. The character was played by a white man in blackface and designed to mock blacks and segregate them while providing entertainment for whites. Glover is commenting on racism in the minstrel era. He is acknowledging the dehumanising way black people are presented
Choir is a reference to 2015 Charleston, South Carolina massacre in which white Supremacist Dylann Roof opened fire in a black church.
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