CUPPTUNE

C - Continuity: Stories that are already in news continue to run are updated.
U - Unexpectedness: An event that is a shock or out of the ordinary.
P - Personalisation: Stories that include human interest.
P - Proximity: Stories that are closer to home.
T - Threshold: The bigger the impact and reach of the story.
U - Unambiguous: Stories that are easy to understand.
N - Negativity: Bad news is more interesting.
E - Elite Persons: Stories about important people and powerful nations.

Newspaper Definitions

Media Industries Glossary

Brand Identity - The image a company constructs for itself through the use of logos, slogans and other marketing tools in order to appeal to an audience.

Cross-Platform - The appearance of a media text on more than one platform; cross-platform or cross-media advertising is used to market a product like a film on the web, TV and newspapers.

Endorsement - The act of supporting or backing something; celebrity endorsement is often used in advertising to sell a product.

Ethos - The purpose, attitude and beliefs of a person or an organisation.

Media Convergence - When audiences use one platform to consume various types of media texts.

Media Format - A media platform refers to whether the content is video, audio, print based, or a combination such as a website or video game.

Media Platform - A media platform is where a media text is presented; this can be TV, cinema, computer, games console, digital media player, smartphone, tablet, magazine or newspaper.

Media Text - Any media product such as a TV programme, film, magazine, video game, newspaper, music track,= or album created for an audience.

Public Service Broadcasting - Public service broadcasting is for the benefit of the public and not just for profit or commercial gain; the BBC is a public service broadcaster in the UK.

Smartphone - A mobile phone with a powerful processor that is capable of running applications and accessing the internet .

Tablet - A computer device a little smaller than a laptop but with a built-in touchscreen, usually without a keyboard.

Vocabulary

Hybrid Genre - Combination of genres

Denotation - What we see when we look at an image

Connotation - What you take/understand from an image

Semiotics - Study of signs - Also of anything which stand for ‘something else’

Niche Audience - Targeting a very specific topic/hobby (cars etc.)

Target Audience - Targeting audience by characteristics (female/male etc)